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Callaway Golf Audience Segment

Top performing buyers in the US showing a very strong propensity to purchase the brands and products that best match the retail assortment of Callaway Golf. Skydeo ShoppingGraph segment based on purchase history, propensity and intent to purchase scoring.

$0.50CPM
Purchase DataCategory
SyndicatedType
74 Platforms →Available On
Skydeo Audience ManagerSelf-Service
USGeography

How advertisers use this segment

  • Prospecting: reach net-new customers who match this profile across display, video, CTV, and audio.
  • Suppression: exclude this audience from acquisition campaigns to reduce wasted spend.
  • Lookalike seeding: use it as a seed to model expanded reach audiences.
  • Cross-sell and retargeting overlays: layer it on existing campaigns to sharpen relevance.

Logos are trademarks of their respective owners, shown for identification only. This audience segment is built by Skydeo and is not affiliated with or endorsed by the brand shown.

Frequently asked questions

What is the Callaway Golf audience segment?

Top performing buyers in the US showing a very strong propensity to purchase the brands and products that best match the retail assortment of Callaway Golf. Skydeo ShoppingGraph segment based on purchase history, propensity and intent to purchase scoring. It is part of the GolfGraph Purchase Data taxonomy (full path: GolfGraph > ShoppingGraph > Retail Store > Callaway Golf).

Who is included in this audience?

Top performing buyers in the US showing a very strong propensity to purchase the brands and products that best match the retail assortment of Callaway Golf. Skydeo ShoppingGraph segment based on purchase history, propensity and intent to purchase scoring. The segment is built from deterministic and modeled consumer signals and is refreshed continuously to stay accurate.

Where can I activate the Callaway Golf segment?

It is available in the third-party data catalogs of The Trade Desk and 70+ DSPs and social platforms, and self-service in Skydeo Audience Manager (sam.skydeo.com). Search for “GolfGraph” in your platform's audience marketplace, or email golfgraph@skydeo.com and we will push it directly to your seat.

How much does this segment cost?

The data rate is $0.50 CPM, billed through your activation platform alongside media. Volume and custom pricing are available on request.

Can I get a custom or lookalike version of this segment?

Yes. GolfGraph builds custom variations, lookalike expansions, and combination audiences on request, typically live in your DSP seat within days. Email golfgraph@skydeo.com with your campaign goal.

Activate this audience

Get “Callaway Golf” live in your DSP seat, or build it yourself in Skydeo Audience Manager.

Activate on SkydeoPrefer a human? Email golfgraph@skydeo.com